Business Wire India
SoundLogic’s new range of voice assistant headsets that went on sale on Flipkart on July 7, 2018 at 12 noon was sold out in a flash. The products went out of stock in a record 20 minutes, in what was the first ever-flash sale in the voice assisted headphone category.
To celebrate partner-evangelist Mahendra Singh Dhoni’s birthday, which was on the same day, SoundLogic also gave away miniature bats signed by the former Indian captain as a gift to all participants of the flash sale.
At the successful flash sale, Hari Kumar G, Senior Director, Electronics Category, Flipkart said, “Making the latest technology available at the most affordable prices has always been a top priority for Flipkart. We are delighted to collaborate with SoundLogic to make the proposition of Voice Assisted Headphones & Speakers a reality. These headphones combine superior sound with ease of use that ensure a great experience for the customer. With Flipkart’s wide market reach, we are certain that this offering is a winning proposition and will strike a chord with our customers reinforcing our undisputed position as industry shapers in the country.”
Commenting on the success, Sagar Gwallani, CEO & Co-founder of SoundLogic said, “We are truly humbled by the unprecedented response that reflects the highest level of customer satisfaction and the strong trust in the brand. It is also a great validation of our focused approach and long-term commitment to the Indian market. Our range of Voice-assistant products for India offers a perfect balance of performance and design to give our customers a device that is both supremely powerful and extremely easy to use.”
SoundLogic is amongst the first voice assistant products to work on a Bluetooth technology making them platform and OS agnostic. The launched products were available for Flipkart customers at an attractive point of INR 1,499 onwards. The new range of voice assistant audio products come with a dedicated voice activation button. And are optimised to be used with both Google voice and Siri. The universal compatibility allows products to be used with iOS and Android phones.
The audio products use Bluetooth and do not require connection with Wi-Fi to enable voice assist making it user-friendly.![]()
About SoundLogic, India
SoundLogic was founded in the USA in 2006 and has presence across various markets including India, UK, Europe and Australia. The brand entered the Indian market in 2011 and soon became one of the fastest growing brands in the audio and electronics industry providing consumers with innovative products at affordable prices. Introducing innovative gadgets, SoundLogic has an array of gadgets and gizmos for daily lifestyle. The SoundLogic team believes in providing premium products with the latest technology. SoundLogic is a leading brand in e-commerce sales and one of the top performing audio equipment brands on Flipkart. It is a key player in the US providing white label products to leading in-store brands in the region.
About Flipkart
The Flipkart Group is one of India’s largest e-commerce marketplace and includes group companies Flipkart, Myntra, Jabong, and PhonePe.
Launched in 2007, Flipkart has enabled millions of customers, sellers, merchants, and small businesses to be a part of India's e-commerce revolution, offering over 80 million products across 80+ categories. Flipkart is known for pioneering industry-first innovations such as Cash on Delivery, No Cost EMI and easy returns – customer-centric services that have made online shopping more accessible and affordable for millions of customers. Together with Myntra and Jabong, which hold prominent positions in the online fashion market, and PhonePe, India’s first UPI based payment app with offerings in nine languages, the Flipkart Group has steered the transformation of commerce in India.
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| SoundLogic's range of voice assistant headphones |
SoundLogic’s new range of voice assistant headsets that went on sale on Flipkart on July 7, 2018 at 12 noon was sold out in a flash. The products went out of stock in a record 20 minutes, in what was the first ever-flash sale in the voice assisted headphone category.
To celebrate partner-evangelist Mahendra Singh Dhoni’s birthday, which was on the same day, SoundLogic also gave away miniature bats signed by the former Indian captain as a gift to all participants of the flash sale.
At the successful flash sale, Hari Kumar G, Senior Director, Electronics Category, Flipkart said, “Making the latest technology available at the most affordable prices has always been a top priority for Flipkart. We are delighted to collaborate with SoundLogic to make the proposition of Voice Assisted Headphones & Speakers a reality. These headphones combine superior sound with ease of use that ensure a great experience for the customer. With Flipkart’s wide market reach, we are certain that this offering is a winning proposition and will strike a chord with our customers reinforcing our undisputed position as industry shapers in the country.”
Commenting on the success, Sagar Gwallani, CEO & Co-founder of SoundLogic said, “We are truly humbled by the unprecedented response that reflects the highest level of customer satisfaction and the strong trust in the brand. It is also a great validation of our focused approach and long-term commitment to the Indian market. Our range of Voice-assistant products for India offers a perfect balance of performance and design to give our customers a device that is both supremely powerful and extremely easy to use.”
SoundLogic is amongst the first voice assistant products to work on a Bluetooth technology making them platform and OS agnostic. The launched products were available for Flipkart customers at an attractive point of INR 1,499 onwards. The new range of voice assistant audio products come with a dedicated voice activation button. And are optimised to be used with both Google voice and Siri. The universal compatibility allows products to be used with iOS and Android phones.
The audio products use Bluetooth and do not require connection with Wi-Fi to enable voice assist making it user-friendly.
About SoundLogic, IndiaSoundLogic was founded in the USA in 2006 and has presence across various markets including India, UK, Europe and Australia. The brand entered the Indian market in 2011 and soon became one of the fastest growing brands in the audio and electronics industry providing consumers with innovative products at affordable prices. Introducing innovative gadgets, SoundLogic has an array of gadgets and gizmos for daily lifestyle. The SoundLogic team believes in providing premium products with the latest technology. SoundLogic is a leading brand in e-commerce sales and one of the top performing audio equipment brands on Flipkart. It is a key player in the US providing white label products to leading in-store brands in the region.
About Flipkart
The Flipkart Group is one of India’s largest e-commerce marketplace and includes group companies Flipkart, Myntra, Jabong, and PhonePe.
Launched in 2007, Flipkart has enabled millions of customers, sellers, merchants, and small businesses to be a part of India's e-commerce revolution, offering over 80 million products across 80+ categories. Flipkart is known for pioneering industry-first innovations such as Cash on Delivery, No Cost EMI and easy returns – customer-centric services that have made online shopping more accessible and affordable for millions of customers. Together with Myntra and Jabong, which hold prominent positions in the online fashion market, and PhonePe, India’s first UPI based payment app with offerings in nine languages, the Flipkart Group has steered the transformation of commerce in India.